OUR IMPACT: Older generation reporters in Sunderland shortlisted for an award

OUR IMPACT: Older generation reporters in Sunderland shortlisted for an award The team at Yellow Jigsaw are buzzing that the first older people’s led new room in the North East has been shortlisted for an award. We worked with the Sunderland-based We’ar Shining the Light over a 12 month period in 2023 to

Media project launches to share life-changing and life-saving stories across Greater Manchester

Media project launches to share life-changing and life-saving stories across Greater Manchester  A new media project will turn ordinary citizens into reporters to shine a light on the helping hands that have given hope to people when they most needed it. The “Communities of Hope” news team will share life-changing and life-saving stories of

Breaking down ageist stereotypes: Embracing Age Without Limits

Breaking down ageist stereotypes: Embracing Age Without Limits Age Without Limits Action Day is all about challenging the often narrow, negative and stereotypical way that older people and ageing are portrayed in our society, something very close to our hearts at Yellow Jigsaw. Talking About My Generation – the first older people’s led

The Pillars of Brand Consistency: A Blueprint for Success

The Pillars of Brand Consistency: A Blueprint for Success  Every touchpoint (and by that we mean any interaction a customer has with your organisation) is a chance to shine.   Picture this: your brand's identity, messaging, and visual elements dancing in perfect harmony across all platforms, weaving a story that captivates and inspires.

By |2024-05-02T15:06:33+00:00February 19th, 2024|Client Work, Communications, Creative, News, PR, Training, Videos|0 Comments

How to deal with difficult media questions: the ABC Technique

How to deal with difficult media questions: the ABC TechniqueHave you ever found yourself in a tricky situation during a conversation or presentation when a curveball question comes your way? It is many of our clients' worst nightmare: you are fully prepared for your media interview, then an unexpected question throws them completely off track. It

By |2024-05-02T14:56:15+00:00February 15th, 2024|Client Work, Communications, Creative, News, PR, Training, Videos|0 Comments

Smartphone Photography: How to Capture Images Journalists Will Love

Smartphone photography: how to capture images journalists will loveMost of us have a smartphone camera and are used to capturing moments on the go. Taking photos for the press follows specific guidelines; however - that selfie may not make the cut! Nail your press photography using your smartphone and capture snaps that journalists will actually want

By |2024-04-30T14:35:31+00:00February 15th, 2024|Client Work, Communications, Creative, News, PR, Training, Videos|0 Comments

Message Matrix: the secret tool for media interview success

Message Matrix: the secret tool for media interview success   In the fast-paced world of media interviews, every second counts. Whether you're representing a brand, a cause, or yourself, delivering key messages effectively is paramount. Too many of our clients have left interviews feeling regretful about the tangents they have taken, or the key

By |2024-05-02T13:17:45+00:00February 15th, 2024|Client Work, Communications, Creative, News, PR, Training, Videos|0 Comments

Navigating the media wave: A guide to securing press coverage for your organisation

Navigating the media wave: A guide to securing press coverage for your organisation In the bustling realm of today's digital landscape, getting your organisation the press coverage it deserves is crucial for building a strong brand presence and credibility. While the media landscape has transformed, the timeless art of capturing journalists' attention remains a

By |2024-04-30T14:05:22+00:00January 14th, 2024|Client Work, Communications, Creative, News, PR, Training, Videos|0 Comments

2023: YJ’s successes, surprises and stars!

2023: YJ's successes, surprises and stars! As we wrap up what has been, as always, a busy year here at YJ, our co-director Grace delves into our team's highlights and proudest moments of 2023: Evolution of our YJ services Our video production work has taken centre stage this year, helping us to deliver our

By |2024-03-14T10:37:57+00:00December 19th, 2023|Client Work, Communications, Creative, News, PR, Videos|0 Comments

Impact from Yellow Jigsaw project used as evidence in UK Parliament inquiry

Impact from Yellow Jigsaw project used as evidence in UK Parliament inquiry An impact statement from Yellow Jigsaw project Talking About My Generation has been used as written evidence to support an ongoing UK Parliament inquiry: The rights of older people. The inquiry will consider key issues faced by older people from their own

By |2023-12-12T11:15:36+00:00December 12th, 2023|Client Work, Communications, Creative, News, PR, Videos|0 Comments
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