Our YJ mission – to diversify UK newsrooms and supported those underrepresented by the media to have a platform – has led us to work with many inspiring individuals and change-making organisations. 

We’re excited to be continuing our partnership work as part of Media Cubs: the pop-up TV studio and newsroom that helps young people and children from all backgrounds to broadcast their confidence through creating, debating and navigating the news. 

2022 is set to be an exciting year for Media Cubs, thanks to a number of partnerships: 

Media Cubs x PwC 

The Media Cubs team has been working with global professional services organisation – PwC,  for the last 18 months, to develop the digital offer available to mini reporters.

The collaboration has resulted in key developments, including establishing our virtual clubs offer; implementing website user experience recommendations; developing an interactive QR code map to set Media Cubs challenges that can be adapted by partners, and developing our TikTok presence. Watch this space for the map launch in 2022!

Media Cubs x Trafford Carers Centre 

We are also thrilled to be working with Trafford Carers Centre to create a new team of reporters led by young and adult carers.

The news team – called the Lightning Bee Reporters – are working with the Media Cubs team who are passing on their news writing, social media, filming and photography skills and much more – so the young carers can produce their own news on subjects that matter to them.

Media Cubs x Greater Manchester’s Violence Reduction Unit 

Media Cubs has joined forces with Greater Manchester’s Violence Reduction Unit to give our mini reporters the opportunity to ask big questions of members of the team who are tackling crime in the city and beyond.

Over six-months, the mini reporters will be holding online and in person press conferences where they will take control and lead interviews on key issues that the Violence Reduction Unit is tackling along with partner organisations across Greater Manchester.

Kirsty Day, project lead for Media Cubs and Media Director here at Yellow Jigsaw, said: “Central to our work at Media Cubs is the opportunity for our mini reporters to experience real life media work, working with people who they may otherwise never meet. 

“By working with partners, we can really bring our mission to life and instil a belief in our mini reporters that their views matter- and that there is a place for everyone in the newsroom”. 

If you have a project or idea that would benefit from mini reporters’ news coverage, get in touch: team@mediacubs.co.uk